Web Design
Kentucky
How to launch a small business website in Kentucky in 30 days
By Link Sols • ~7 min read • We collaborate virtually across Kentucky and are a quick call or message away.
This 4-week plan takes you from idea to a live, conversion-ready website for your Kentucky business. It focuses on fast execution, clear content, and local SEO basics so you can start generating leads quickly.
Summary timeline
Week 1: Goals, site map, offers, copy outline, assets.Week 2: Wireframes, design system, hero/CTA, forms/chat.Week 3: Build pages, on-page SEO, performance checks.Week 4: QA, launch, analytics, submit sitemap.
Week 1: Plan and gather
Define goals and offers
Primary goal: calls, form submissions, bookings, or chat leads.
Offers: 1–2 clear services or packages; keep it simple.
Social proof: gather 2–3 testimonials or short proof points.
Map the site
Pages: Home, Services (or individual service pages), About, Contact.
Optional: Portfolio/Case studies, FAQ, Blog (for ongoing content).
Draft a quick copy outline
Hero: who you serve in Kentucky + what outcome you drive.
Services: 3–5 bullet outcomes per service, plus a CTA.
About: why trust you (experience, process, responsiveness).
Contact: frictionless form + alternate contact (phone/email/chat).
Week 2: Wireframe and design
Wireframe fast
Above the fold: headline, subhead, CTA button, trust element.
Proof: testimonials or mini case highlights.
Service blocks: problem → solution → outcome.
Contact: simple form, phone, email, chat link.
Design system
Colors: keep your brand, but ensure contrast for readability.
Buttons: one primary style; one secondary; consistent hover.
Forms: labels, clear errors, mobile-friendly spacing.
Week 3: Build and optimize
Pages to build
Home: hero, services, proof, process, CTA, contact.
Service pages: one per core offer; include FAQs.
Contact: form, map link, phone, email, hours.
Portfolio/Testimonials: even short snippets beat empty space.
On-page SEO basics (local)
Title/description: include “Kentucky” or your city + service.
One H1 per page; logical H2/H3 structure.
Internal links: home → services → contact; hub → city pages.
NAP: consistent name, address, phone; link to Google Maps.
Schema: LocalBusiness on local pages; FAQPage where FAQs exist.
Conversion setup
Primary CTA: book a call or submit a form.
Secondary CTA: chat/WhatsApp or email.
Short forms: name, email/phone, project summary.
Week 4: QA, launch, measure
QA checklist
Mobile: tap targets, spacing, readability.
Speed: compress images; set width/height; lazy-load non-critical media.
Links: nav, CTAs, internal links, footer.
Forms: test submissions; confirm success/error states.
Analytics and indexing
Add GA4 and Search Console; verify property.
Generate sitemap.xml; ensure robots.txt points to it.
Submit sitemap in Search Console; check coverage.
After launch
Add 1–2 blog posts/month targeting local long-tail queries.
Ask happy clients for reviews on Google Business Profile.
Iterate based on Search Console queries (titles/descriptions/FAQs).